Hometown Journey

How EOS became one of the best–selling lip balm brands

Before EOS came into the market, buying a lip balm proved to be a daunting task. Getting a lip balm involved going through various supermarkets and drug stores like Costco. The lip balms did not have the color, taste, and flavor that people wanted.

However, a few years ago when EOS came into the market, things changed. EOS is a pastel-colored lip balm. The lip balm brand quickly found its way into different makeup shops and Target supermarkets. Top celebrities like Kim Kardashian have been spotted owning EOS in their makeup kits.

How Evolution Of Smooth (EOS) Company markets its products

The founders of Evolution of Smooth have concealed their marketing and business strategies for a long time. However, during their interview with Fast Food, they revealed their secret behind the success of their two hundred and fifty million US dollars company. EOS lip balm is ranked as the second best-selling lip balm company after Burt’s Bees.

Kline Research Revealing

According to research carried out by Kline, a research and consulting firm, EOS without receiving any help drove a tremendous growth in the oral care category. The EOS Company sells over one million units every week, and their future seems to be great.

EOS cofounder Sanjiv Mehra said when they began, their attention and major focus was creating and distributing products. He went ahead to say it is paramount for them to keep their customers in the loop about their business and what their values are.

The founding journey of EOS

Before cofounding EOS, Mehra was growing his career in different consumer packaged Goods Company. He later joined forced with Jonathan Tailor to form EOS. They had identified a market gap in the lip balm category. They focused on creating emotional connections with the users hence their tagline, the lip balm that makes you smile.

To be relevant in the competitive market, they hired experienced sale representatives. They also had to sell their products quickly, contact beauty bloggers and build a significant social media presence before partnering with the major industry players.

Source: https://www.fastcompany.com/3063333/the-untold-story-of-how-lip-balm-upstart-eos-outdid-chapstick

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Jason Hope Promotes His Technology Stance And Goodwill Through His Donation

Jason Hope is a very popular business technology consultant from Arizona. Hope is the kind of business leader and forward thinker who has the insight and knowledge to know where the world of technology is headed in terms of business and finance. Hope has been predicting the impact of business related technology for years; and has been successful at this endeavor.

One thing that Hope is currently seeing is the benefit of the emerging Internet of Things. This is a technology trend that he endorses will be the future for businesses within the coming years. Hope firmly believes that this technology will be king because it allows organizations to provide so many services through appliances, computers, vehicles and other types of gadgets and machines.

Hope wants enterprises and people to know that the internet of things is what they need to be successful in their future endeavors. Speaking of success, did you know that hope is also a successful philanthropist?

That’s right, hope knows how to give back to causes that he believes in. One such place is the SENS organization. In February of 2017 Hope has given $500,000 to SENS which is conducting research to end age-related diseases and problems. He knows that people are constantly dealing with age related problems.

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He is also a firm believer in preventing medical problems and is working hard to find solutions that will benefit all of mankind. Hope will continue to keep working with this organization to resolve problems in the future.

Reference: http://tech.co/author/jasonhope

Dick DeVos Makes Known His $139 Million In Gifts To Charity

Dick DeVos recently decided to make known the amount that he and Betsy have given in philanthropy. The DeVos’s have always been proud of their philanthropy and not for profit activities, but they’ve never been people to openly boast about the amounts they’ve put into it. Countless local businesses and municipal services have benefited from Dick and Betsy’s charity including local emergency response and law enforcement units, libraries, schools, hospitals, and non-profit groups such as Heritage Foundation and Action Institute. While the DeVos’s have also supported many Republican candidates, less than half of their contributions have been funneled into political campaigns. The DeVos’s numbers that were released reflect around $139 million total that they’ve given in philanthropy.


Dick DeVos comes from a very business-oriented family that has established major businesses in the Grand Rapids area. His father Richard DeVos Sr. founded Amway Corporation and Dick began his career there, eventually taking over as CEO in 1993 and running the company for 10 years. He also founded The Windquest Group where he and Betsy currently preside as co-Chairs of the company. The Windquest Group purchases shares in local businesses including restaurants and home storage retail distributors, and also in companies in the alternative energy sector. Recently Dick DeVos appointed Phil Dolci to be CEO of The Stow Company and also purchased Coppercraft Distillery.


One of Dick and Betsy’s primary goals has been to build a better education system in Michigan, and through the Dick & Betsy DeVos Family Foundation they have started various scholarship programs. They’ve worked with state legislators to pass education reform laws and even tried unsuccessfully to get vouchers and tax credits for private schools. They’ve also worked extensively with charter schools, including founding the West Michigan Aviation Academy. The work that Dick and Betsy DeVos have done in this area prompted then President-elect Donald Trump to select Betsy as Secretary of Education in 2016.


Dick DeVos himself has run for public office including a 1990 election to the Michigan State Board of Education, and later in the 2006 Governor’s race that he lost to Jennifer Granholm. Dick DeVos also led a successful effort to passing right-to-work legislation in 2012. He’s also led Grand Action Committee, a group of business leaders and developers that helped bring in building projects to downtown Grand Rapids including a sport arena, theater and several commercial properties. Dick is also author of the 1998 New York Times bestseller Rediscovering American Values which provides some insights into his political and personal beliefs.


How Creativity Can Propel Your Business into Successful Heights


Most individuals think that constant and hard work in the corporate scene make up the main recipe for success. As such, many people fail to recognize the role played by creativity in making a particular business project successful. Flavio Maluf analyzed the importance of creativity basing his argument on successful entrepreneurs.


According to Flavio Maluf, most people fail to reach the desired success in their endeavors because of being more reactive than proactive to their problems. Therefore, when faced with a challenge, you should dedicate a significant portion of your time approaching it in an intelligent and creative manner as opposed to perceiving it as something that has to be resolved.


Flavio Maluf cited The Originals, written by Grant, whereby Grant reviews the work of a Russian psychologist who claimed that the mind continues to think about an unfulfilled task as opposed to a finished one. As such, the delay in completing a task allows the person to execute it with utmost excellence since the mind comes up with creative ways of handling the challenge. By looking at some great personalities like Steve Jobs, Flavio Maluf cited that he understood the importance of well-thought ideas in business.

Flavio Maluf is one of the renowned individuals in Brazil, as he comes from a wealthy family that owns Eucatex Group. He holds an undergraduate degree in mechanical engineering from the popular higher learning institution in Brazil, the Fundacao Armando Alvares Penteado. Flavio also has a history of travelling to the United States for education purposes. As such, he studied Business Administration at the New York University.


Before climbing to the position that he currently enjoys, as the Chief Executive Officer of Eucatex Group, he served the company in various divisions. In 1996, the current President ,who was his uncle, gave Flavio an invitation to join Eucatex Group’s frame executives. Flavio’s good work ethic and performance earned him Eucatex Group’s leadership position in 1997. Since then he heads Eucatex, a company that focus on acoustic and environmental comfort. Eucatex is widely known for its high use of eucalyptus material as its main raw material for the production of panels and sheets. It utilizes wood fibers to make soft sheets and acoustic ceilings as well as acoustic and insulation panels.

Talk Fusion Donates One Free Charity Account

Talk Fusion is making headlines by having some pretty awesome video products. These video products were designed to help small businesses, charities, non-profits, and individuals communicate faster and more effectively with others around the world. Their products include Live Meetings, Video Chat, Video Email, and Video Newsletters. With these products, you can include your own video, which you can customize to your liking. The unique thing about Talk Fusion is that the video link will play right in the email rather than taking you to another window. These products not only help you communicate better, but they are user-friendly and compatible on all mobile-devices.

You can use these video products in a variety of different ways. You can use them to promote upcoming sales, conduct business meetings, announce the opening of your business, or even spread the word that you’re having an upcoming animal adoption event. Once you try out these products, you will see what wonders they can do for your organization. Nobody is more interested in how Talk Fusion’s products have changed your life than its own Founder and CEO, Bob Reina.

Bob is the most dedicated and passionate person when it comes to giving back. In fact, he made it his mission to do all that he can and instill this mission into the company’s DNA. He even took it a step further by offering the chance for Talk Fusion Associates to donate one free charity account to the charity of their choosing. This will enable that charity to customize the video to their liking before sending it off to potential customers. This is a wonderful opportunity for a charity to further their cause.

Bob is no stranger when it comes to giving back. He has donated to an Indonesian orphanage and to those victims affected by the tsunami in Japan. Bob has also donated $1 million to the Tampa Bay Humane Society and provided money, so countless animals can get life-saving operations. When it comes to these and many other donations, it’s no wonder why people are seeing all of what Talk Fusion can do for them.

Stephen Murray’s Legacy Lives on at CCMP Capital

Stephen  Murray, who died on March 12, 2015 at 52, was a private equity investor and a great philanthropist. He was one of the co-founders and the president of CCMP Capital; a private equity firm focusing on growth equity and buyout transactions. Stephen joined CCMP in 1989 and stayed with it through its ownership changes until 2006 when it became a standalone company. Learn more about Stephen Murray CCMP Capital: https://www.pehub.com/2007/10/5-questions-with-stephen-murray/

Murray graduated with a degree in economics in 1984 from Boston College and from Columbia Business School with a master’s degree in Business Administration where he sharpened his knowledge in business and entrepreneurship. His career started immediately after graduating from college in 1984 at Manufacturers Hanover Corporation in the credit analyst training program.

In 1989, Murray began working with MH Equity Corporation, which was a combination of Manufactures Hanover’s private equity group and its leveraged finance unit. In 2005, he became head of the buyout business at JP Morgan Partners. A spin out of JP Morgan Partners led to the foundation of CCMP Capital in 2006. Murray was named the CEO of CCMP Capital in 2007.

Stephen Murray has been significantly associated with the success of CCMP Capital over the last three decades. There were reports that his death threatened to rob the firm the entire United States business community. Murray was a towering figure and greatly contributed to shaping the United States private investment finance.

Murray stepped down from his duties at CCMP a month before his death due to health related reasons. His position was taken over by Greg Brenneman, who was the chairman. You can click the links below to read more:

This Old Thing? Private Equity Honcho Drops Little Place Uptown for $11M
Ex-CCMP Capital CEO Steve Murray passes away

Murrays contributions were felt by many major companies for which he served on their boards like Aramark, AMC Entertainment, Generac Power Systems, Warner Chilcott, Cabelas Pinnacle Foods, Legacy Hospital Partners and The Vitamin Shoppe. Murray was also involved in philanthropic works and supported the Metro New York’s Make- a-Wish Foundation where he was also a member of the chairman’s council. Learn more about Stephen Murray CCMP Capital: http://patch.com/connecticut/stamford/stephen-p-murray-52-financial-executive-stamford-resident-vice-chair-boston-college-board-trustees

Murray also helped the Food Bank of Lower Fairfield County and was the vice chairman of Boston College board of trustees. Due to his contributions, Murray has been described by many as a selfless being and a believer in education. He will be fondly remembered by his colleagues and business associates as a financial guru.

Murrays support for the less fortunate will also not be forgotten quickly. Murray left behind his wife, Tami. A. Murray and four sons. The couple lived in Stamford, Connecticut.

Philip Diehl Explains Why The Gold Market Holds Good Returns To Its Investors.

In the American market, there is a large number of accredited investors looking for high-profit potential and safe investment opportunities. The American investor is a unique investor because they are ready to make huge investments in any sector that meet their expectations. Philip Diehl says that one sector that offers very high potential investment opportunities is the gold market.

Philip Diehl is the U.S. Money Reserve’s president, and he adds that not only is the gold market offering good returns but also security to its investor’s investments. The U.S. Money Reserve is a top precious metals private firm that facilitates investments in the precious metals market. The U.S. Money Reserve helps the investor in the United States place their investments in government sponsored precious metals which are gold, silver and platinum coins.

Philip Diehl was saying this when he was on an insightful gold market interview with Eric Dye. Eric Dye is a financial and investments markets talk show host at Enterprise Radio. The U.S. Money Reserve President took this opportunity to talk about the benefits of gold investments and the entire precious metals sector in depth. He began by comparing the gold investment market with other markets in the business sector.

Philip Diehl, who was previously the Director of U.S. Mint says that the gold investment market beats other investment markets in business. He says that this market offers superior security to investors investments. Philip Diehl explained that gold as an investment commodity will never loose its market value or demand. He went on and said that since gold is the most precious metal in the world, it will always have a high demand. He also stated that investors in this sector will be able to sell their investments easily whenever they feel like.

A Crunchbase.com recap has it that the U.S. Money Reserve president said that the gold market utilizes the high demand to give its investors good returns. Philip Diehl explained that gold as a product faces increased prices and demand as time goes by. He said that this characteristic of gold in the market makes this industry very potential as an investment opportunity.

US Money Reserve president Philip Diehl also said that the security of gold market as an investment option is prominent during depreciation and economic crises in the market. He said that all other types of investments including assets and paper money investments have a tendency of being affected by economic crisis in the market.

Philip Diehl assured investors that the gold market always remains stable during the economic crisis, and this is why long term investors should place their investments in this market.


Gambling Investments: the Predictions of Kyle Bass

On the first full trading week of the new year, Kyle Bass, founder of Hayman Capital Management, joined the traders on “Halftime Report” to share his outlook for the coming year.

While 2015 closed with a considerable number of people concerned over China’s performance, many turned their attention to peak profits. Bass says that it’s their banking structure is to blame, not unlike that of Europe he claims is behind their own financial crisis. And their is an actual imbalance in China, with it’s banks holding $35 trillion dollars while the nation’s GDP is a mere $10 billion. Bass says without enough circulation, a crash is imminent.

In the US, things aren’t looking much better to Kyle Bass. He predicts a 10-20% loss by the end of the year. This loss of credit growth wouldn’t be as devastating as the one gripping global markets, but would prove financially problematic.

These sorts of predictions are by no means new for Bass. In fact his claim to fame came through similar readings of the market. In the early years of his firm, Bass made a fortune during the 20008 subprime mortgage crisis that he accurately predicted would send US markets into a tizzy. For a great deal of time he was considered something of superstar in the finance world, and his predictions became the product he peddled on every talk and radio show that would have him.

Time went on, Bass offered more predictions, but fewer people are interested in what he has to say.

Bass has made many connections over the years, and with his desire to be a prominent figure in media that caters to the financial sector they’re well known. They don’t always reflect well on his character. One such association is Cristina Fernández de Kirchner, former president of Argentina and the person most Argentinians blame for the country’s drastic economic downturn during her time in office. In the years Fernández de Kirchner was in office, Argentina defaulted on sovereign debt for the second time in a little over a decade, which contributed to her country’s anemic economy. Bass, however, defended her actions that all others in the financial world have condemned, some even going so far to accuse her of criminal practice.

Becoming cozy with powerful people seems right up Bass’ alley. Presence and attention are part of his strategy for exposure and making deals. During the General Motors recall, Bass went on television to shift blame from faulty manufacturing onto motorists. It was revealed that GM knew well in advance that their airbags were faulty and that Bass had a sizable investment in GM, and many accused him of protecting his image and interests at the expense of lives.

Though his ethics may be dubious to many, still he holds some influence over the financial world. Investors must wonder whether his predictions can be trusted, if they can look over some of his associations and practices.

Shaygan Kheradpir: Resilient Leader and CEO of Coriant

Shaygan Kheradpir has always been a go-getter in whatever endeavor he chooses to engage in. This same principle is definitely true in his career aspirations as well. Kheradpir is the current CEO of Coriant, and the scope of his career has demonstrated his resiliency. There are many examples, but one particular instance definitely stands out. Before getting into that though, it is important to fully understand how the man arrives at his present state of success. How did he get to where he is today? So first, here is a little biographical information:

Shaygan Kheradpir began his illustrious career as a network routing assistant with GTE Laboratories in 1987. He rose through the ranks and eventually became the Chief Information Officer with the firm and served as president of Verizon’s business division after GTE merged with Bell Atlantic. He remained there until 2011 when he joined Barclay’s as a technology executive. In 2014 he left for a brief tenure as CEO at Juniper Networks and then in 2015 he became the current CEO of Coriant.

Kheradpir’s resiliency comes with the territory. In order to be a stellar chief executive, an individual must have tenacity. Kheradpir understands that sometimes people might encounter difficulty in life, but he also understands that where there is a will there is a way. Shaygan Kheradpir possesses the intangibles needed to be a fully professional chief executive and he understands the needed invisible and intangible attributes necessary to run a multi-billion dollar and multi-national company.

Kheradpir is not the type of person to give up, as his most recent position can attest. He did some headhunting and engaged in a relentless job search, and he was able to land the CEO position at Coriant less than a year later. The officials at Coriant have stated time and again that they feel fortunate to have an individual such as Kheradpir because of his extensive industry experience.

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Soros Is Right in His Crisis Prediction

George Soros is an American Billionaire of Polish origin. It is right to call himself made as he has steered himself to riches. From a tender age, George Soros has been a go-getter. After completing his education at the London school of economics, his hunger for a better life drove him to the USA where he has since never looked back. He is a strategist and an economic analyst who has made a business empire worth a name. Not many have been able to achieve what he has. Apart from being an economist, he is a philanthropist who never stutters and is very vocal on matters of economics and humanity.

Recently, George Soros predicted on uncommonwisdomdaily that a financial, economic crisis was looming as China enters a phase of financial crises. According to Crooks, George Soros said that the current economic situation of the world reminds him of the 2008 financial crises. However, comparing the current situation from the position in 2008 would be presumptuous and deceiving. Various pointers are showing that 2016 won’t be the same as 2008.

To start with, the world currently have a debt valued at $225 trillion. The value is worse than it was in 2008. The debt value has been on the trajectory since the year 2014. The situation has been made worse by the doubling of Chinas debt since 2008, and it now sits at 240% about Debt to GDP. Although the Chinese government continues to inject funds into the economy, the currency weakness is still evident for all to see. This trend will continue to be evident in China and other economies of the world.

Read his profile at Forbes.

The fact that China is the second largest economy in the world does not help the situation. The growth of the world’s economy is on the decline. According to World Bank, the 2016 growth forecast for growth from 3.3% to 2.9. %. The head of International Monetary Funds (IMF) also predicted that 2016 might be worse economically. Soros prediction might have a basis but the current economic position I the world is not similar to the one in 2008. This is because then many organizations were not open on their books. However, the events have made organizations learn and transparency is the key to the why 2016 will not go the 2008 way. As expected, the banks and countries involved will try to counter the effects of recession by injecting cash flow to the economy. For more information see http://www.uncommonwisdomdaily.com/george-soros-is-right-22082