Hometown Journey

Rona Borre Conquers Inertia

Rona Borre is the ideal example of what happens when ingenuity and daring meet in the same package. Shortly after graduating from the University of Arizona, and landing a high paying job in the staffing industry, she left that job after shattering all the company’s sales records and formed her own company in the same field.

In a spare bedroom of her Chicago Condo, she started Instant Alliance in 2001, and it has since grown into a major staffing company located in downtown Chicago and billing millions of dollars in revenue annually. Borre concentrates on hiring financial and technology professions who fit in readily to growing companies when they are trying to reach the next level.

Watch clips of Borre, click on youtube.com.

Borre says that she uses a technique that many staffing companies overlook in her hiring process. She and her expert account executives make it a point to get to know the hiring executives very well so they can learn exactly what kind of employee is needed and how he or she will fit into the corporate culture.  Related articles here on cnbc.com.

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Once the information is known, Borre and her associates search day and night looking for the right candidate and the results are amazing. For example, there is an interview to hire ratio of 3:1 and an astonishing attrition percentage of only 1 percent over the past 15 years. These figures are remarkable in this competitive industry.

For more information about Borre click http://www.instantalliance.com/

The Influence of Kabbalah Center

After the mercurial Madonna had started having an interest in Jewish mysticism, many famous people started joining the trend. Madonna’s involvement in the Jewish tradition was so deep in that she started several Kabbalah centers and invested a lot of funds into the study of ancient Jewish tradition. Hollywood stars that have taken an interest include Britney Spears, Paris Hilton, Elizabeth Taylor and the late Marilyn Monroe. The main question behind the interest is why a worldwide celebrity who was born a non-Jew becomes fascinated with the Jewish mysticism to the height of regularly practicing it and more information click here.

In a recent interview with the Los Angeles Times, Sandra Bernhard explained that Kabbalah had removed more than eighty percent of chaos in her life. Paris Hilton also explained to the Great Britain’s More Magazine that after she had broken up with Nick Carter, she coped with the experience by going to the Los Angeles Kabbalah center. They pride themselves on offering ancient wisdom that offers ways to achieve everlasting joy and self-fulfillment. This is an amazing system that will totally change the way we view life and learn more about Kabbalah.

Sammy Davis explained to the Time Magazine that he did not join Kabbalah to deal with individual problems but to be part of a five thousand years’ worth of history and to hold on knowledge that is worth more than material wealth. Jews have used their thousands of years of expression and turned it into their strength. From the Kabbalah center website, In 2006, Madonna narrated to the Time Magazine that the main precepts of the Kabbalah Center are that they were placed on earth to aid people. We are supposed to look for ways in which we can help people. Madonna identified her role by helping spread the presence of Kabbalah to the general public. Several people have ended up converting to Judaism.

Cleaning Up With Paper Towels



This is one of the leading brands when it comes to paper towel brands. Each sheet is soft and highly absorbent, soaking up liquids in no time at all. There are various designs through the year to give a bit of color to the towels that are used, and you can get a roll of the towels in different sizes depending on how many you need.



If you’re on a budget, then this is one of the brands that you want to consider. The rolls often have fun designs on them. They are a bit thinner than other towels, but they still work well with cleaning liquids from surfaces. You can see the pockets on each sheet that absorb the mess that you want to clean.



The towels are highly absorbent and soft in how they feel. The towels won’t leave any lint behind, and they don’t tear when they are used with a large amount of liquid.

How Evolution of Smooth’s Focus on Product Design Led Them to Hit a Home Run

The delightfully colored orbs of Evolution of Smooth’s lip balm have become popular among the younger generation. The founders behind this lip balm company went to great lengths to make sure the product they manufactured would succeed. Unlike most new companies, the team at EOS lip balm decided to focus on product creation rather than on promotion. The first thing they wanted to do was to create a container that would be different than the tubes currently used to hold the lip balms that were already on the market.

The founders of EOS used their own money to create a product and package that would revolutionize the lip balm industry. In order to help them visualize a new concept for packaging they hired a professional artist to do renderings in clay. They wanted a container that would be dramatically different, but that would still stand the test of time. The team at EOS also knew their balm had to be affordable in order to compete against the balms already on the market. To help them gain better insights into what type of products would appeal mostly to women of a younger generation, they conducted a survey on Facebook.

The results of the panel of women they surveyed led them to create a balm and container that appealed to all of the senses. The balm was created using organic ingredients with natural plant extracts that provided the smell, taste and color. The container they chose to use was spherical in shape so it would conveniently fit inside a woman’s palm. The exterior of the spheres were smooth in texture and made in a variety of pastel shades to make them more attractive. The effort the EOS founders put into designing their product paid off big time when their lip balm hit the shelves and started soaring in sales.


What You Get With Life Line Screening’s Complete Wellness Package

Life Line Screening offers preventative tests for individuals enabling a more proactive role in their own healthcare through early treatment or beneficial lifestyle changes.

Three methods of screenings are offered: ultrasound screenings, finger-stick blood screenings, and limited electrocardiograph (EKG). Using these methods, patients are screened for anything from high blood pressure to heart disease. A family history of diabetes, for instance, indicates the need to get screened for Type 2 Diabetes. But what if you don’t have access to your family’s health history or simply don’t understand your risk factors? Life Line Screenings offers the Complete Wellness Package to take the guesswork out of this decision. The package includes tests for Carotid Artery Disease, Peripheral Arterial Disease, Osteoporosis, and an Abdominal Aortic Aneurysm.

During a carotid artery disease screening, the arteries in the neck are tested for narrowing and a decrease in blood flow. This can help determine if you are at a higher risk for stroke. Similarly, a test for peripheral arterial disease determines if the arteries leading to your limbs are constricted from plaque build-up, which can increase your risk of developing heart disease. An aortic abdominal aneurysm is a serious condition where the main artery in your stomach bulges and potentially can burst. An osteoporosis screening measures your bone mineral density, assessing your risk for bone fractures. All of these tests are performed using non-invasive ultrasound equipment.

With just these four preventive health screenings you will be better informed about your risk for heart disease, stroke, weakened bones, and a potentially fatal aneurysm. You will gain peace of mind and improve your health through proactive preventative care under Life Line Screening.

Sawyer Howitt, Future of Oregon Racquetball

Sawyer Howitt has been playing racket ball since his High School days, and is probably one of the fastest advancing players on the national circuit. Sawyer Howitt has participated with the Oregon racket ball league for some time, gradually climbing the competitive ladder. His style and skill certainly bring more excitement to a game that does not often receive the national attention it deserves. We can’t wait to see where this young man’s career goes in the next few years. Some are even calling him the Tiger Woods of racket ball, with his exciting competitive spirit and youth. There is a strong hope he will bring an entirely new generation of eyes to the sport of racket ball.

View Sawyer Howitt’s About.me page to learn more.

Goettl Air Conditioning Company Dominance in the Air Conditioning Market Takes Shape

In the recent past, Goettl Air Conditioning Company has been acquiring other air conditioning companies, with an objective of expanding their operations in Las Vegas. The latest companies to merge with Goettl are Paradise Air and Las Vegas Air. These companies were acquired early this year. With these acquisitions, Goettl now stands as the largest player in the Las Vegas air conditioning market. The employees from the two companies were absorbed by Goettl, with the few who commented expressing optimism that the merger would bring mutual benefits for all. Goettl inherited clients from residential houses and rental homes from Las Vegas Air and Paradise Air respectively. Other companies that have merged with Goettl include, among others, Desert Valley Mechanical and The Sunny Plumber.

Merger Benefits

The merger will bring along some unprecedented gains for all the three companies regarding diversification of both skills and services offered. Paradise Air and Las Vegas Air, for example, could only offer HVAC services before the merger since they lacked the necessary equipment and skill to offer plumbing services. With the merger, the two companies will now get the equipment from Goettl. On the other hand, Goettl will now extend their services to the commercial sector. The merger came at a time when the Goettl Las Vegas branch was gaining momentum after reopening mid last year.

About Goettl

Goettl Air Conditioning was established in Phoenix, Arizona about 77 years ago by three Goettl brothers: Adam, John, and Bill. The company specializes in offering HVAC management and installation services as well as selling and repairing air conditioners and heating furnaces. The company is headquartered in Las Vegas and has about 200 employees.

Goettl is also involved in charitable works as a company. The company recently donated tools worth over $100 million to the College of Southern Nevada. Goettl also donates free air conditioners to schools.

Securus Technologies Making Prison Communication Faster and Easier

Securus Technologies has been on the forefront of developing new communication systems servicing prison facilities around the United States of America. These new communication technologies utilize Internet connections to make audio/video communication systems for prison facilities as a way to connect with the outside world of friends and family. This new form of communication has advanced the needed communications required for the rehabilitation of the inmate. Now family and friends can easily communicate with loved ones who are behind bars. This form of communication system must be able to monitor communications to prevent any escape attempts or a plan for retribution or to commit more crimes. No longer is it necessary for friends and family to travel long distances to talk with inmates. Now the expenses of traveling and staying in lodgings away from home are no longer necessary. Securus Technologies have saved countless dollars, and the agony suffered by the family having to be strip searched and humiliated by the prison experience.

For the valiant efforts of Securus Technologies, the company has been awarded the Gold Stevie® Award in the Best Customer Service Training Department category for Sales and Customer Service. These awards represent the world’s top honors for customer service.

Our world has recently gone through a major communication revolution. Now we have many programs that allow us to communicate with friends and family around the entire world. This latest revolution has even impacted that delicate area of communication between friends and family and those who are serving time for crimes committed. The former model of prison communication unfairly placed the onus of responsibility on the friends and family of convicts. Now communications can take place more often and without the expense and travel time placed on the friends and family. More frequent communications can serve as an enticement to those behind bars. Rehabilitation may become faster and more effective thanks to the efforts of Securus Technologies.


Rona Borre Continues Leadership of Instant Alliance

Instant Alliance was founded by Rona Borre,

The recruiting and staffing industry is one of the most competitive industries in the country. Since there are many smaller firms to compete with, it can be hard for a new firm to differentiate themselves in order to win the top clients. One staffing firm that has continued to impress clients has been Instant Alliance.


Instant Alliance is a Chicago-based staffing and recruiting firm, which was first formed in 2001. The firm specializes in a number of different areas and recruits fro position in the accounting, finance, IT, HR, and other fields. The company has a strong reputation with clients and has continued to exceed expectations by focusing on clients as much as potential candidates. Before even starting the hiring and recruiting process, Instant Alliance works hard to ensure they have a firm understanding of what the company is looking for in the candidate, how the company operates, and what the company goals are. Having this in-depth knowledge helps the firm to select better candidates.  See cnbc.com

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Instant Alliance was initially founded by Rona Borre, a professional in the staffing industry. Borre is a graduate from the University of Arizona and spent the first few years of her career working for other staffing firms. She quickly opted to start her own firm and has been developing it ever since. While she focuses a lot of her time on Instant Alliance, Borre is also heavily involved in the Chicago community. She is currently on the board of directors, or a contributor, in a number of different charities and causes and has been featured on several news programs.

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The Saga of Rona Borre and Her Crazy Successful Company Instant Alliance

Rona Borre is the founder and CEO

Rona Borre is the founder and CEO of Instant Access, a dynamic and very successful staffing and recruiting company located in Chicago, Il. Rona has seemingly come a long way since she graduated from the University of Arizona and then became an account executive for a large national staffing firm. She quickly established herself there by crushing every sales record the company had. She became responsible for a $30 million book of business there and then decided to initiate a staffing firm of her own.


Instant Alliance was started in Borre’s spare bedroom in her Chicago condo, where she showed up for work each day in a business suit. That shows her dedication and focus which exemplifies why she was able to create the large and successful company that exists today.  More on instantalliance.com


Instant Alliance specializes in providing key employees in the technological and finance sectors because these are the type of people needed to take a company through and past a plateau and onto more appropriate horizons. Borre brings business savvy and a sense of relational chemistry that puts everyone on the same playing field, or into a strategic alliance. A detailed study is done about what a client needs in the way of personnel, and the Borre and her highly effective account executives go out and find the best prospect.  Check on chicago.blueskyinnovation.com


The process works exceptionally well as evidenced by the tiny 1% attrition rate for new hires over the past 15 years. That is a ridiculously low number and is why so many clients line up to do business.

Follow her here https://www.linkedin.com/in/ronaborre